Our company started its operations in 2009 with an approach that has the vision of "creating shared values". Our primary goal is to provide healthy, hygienic, delicious and high quality products to our customers with our team, which we have meticulously formed within our own body, with a working principle that is sensitive to consumer rights, while remaining loyal to the requirements of the laws and commercial ethical values. As Duruser Gıda, we are aware of the aim and awareness of building sustainable and lasting relationships with our customers with our understanding of quality service and innovations in our product range. As ''al'bi'', we act with the vision of providing added value to the economy by operating on a national and international scale, by bringing a continuous movement to the market with our team, which we formed with the understanding of participatory leadership in order to commemorate our brand with the concepts of quality, taste and innovation.
Our main policy is to provide our customers with full-time, error-free and quality products and services, and to ensure profit and continuity on the basis of trust. In this context, our aim is to adopt Total Quality Management as a way of life and to fulfill its requirements in order to systematically and regularly provide quality awareness in all fields of activity and service units.
Our other milestones, our employees, are also the representatives and faces of our brand. By increasing the motivation and satisfaction of our employees for maximum efficiency, we ensure that they unite around the business objectives with the awareness of belonging and serve the business interests. We know very well that customer satisfaction is possible with employee satisfaction, being aware of this, we see each of our employees as a customer. We aim for zero error and maximum quality based on continuous improvement with a process approach.
Our suppliers are among our most important building blocks in terms of our efficiency, quality sustainability and long-term existence. Being one of the well-established and reputable companies of the future can be achieved by working with our suppliers in mutual cooperation and trust.